The FA: Football Your Way

We teamed up with The FA on a new series that shone a light on the world of disability football in England. Our objective was clear from the outset: to tell the story of disability football in England at all levels of the game, bringing together the elite and grassroots.

We worked closely with 14 storytellers from disability football communities and teams in England to produce consistent monthly content for England Football channels.

Through the eyes and voices of players, coaches, leaders, and referees, we were able to create a platform for different voices to represent the reality of disability football in England and the role that The FA plays.

The result was nine months of consistent monthly content for England Football and strong media coverage in publications such as FC Business, SoccerBible, and Versus.

Most importantly, the content helped engage key stakeholders, elite talent, communities, and grassroots teams from The FA network, telling stories in a way that truly resonated with audiences across the country.

Click here to explore the full storytelling series.